Insights and ideas

This is where we put our expertise into practice, giving you the insights you need to get things done.

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Bookshelves with rows of dull annual reports with yellow spines

Report Video

Does your annual report have an audience problem?

Most annual reports take months to produce — but are they reaching the right people, in the right way? Most are built on assumptions. Here's what companies get wrong about their audience, and how to make your reporting actually work.

Nanette Hale

Partner, Creative director

Fountain pen with a gold nib lying on a table

Define Article

Naming the next Netflix?

Bert Preece

Associate creative director

Two microphones on a white table with a notebook

Report Video

Let’s rethink annual reporting as we know it

Nanette Hale

Partner, Creative director

Five open books lay on long grass on a sunny day

Talk Article

Let me tell you a story…

Jacob Barnes

Partner, Managing director

The word simple spelt out using scrabble tiles

Define Article

‘Simple’ isn’t the same as ‘easy’

Adam Kaveney

Partner, Creative director

Two people sat looking at charts and figures while using calculator

Report Article

A new way of reporting that actually builds trust

Nanette Hale

Partner, Creative director

A generic high rise office build with a 'your name here' banner on it

Define Article

Simple Naming Rule: A guide

Bert Preece

Associate creative director

An AI generated image of people holding their phones up and recording woman presenting on a stage

Talk Article

Is your science ready for the spotlight?

Jacob Barnes

Partner, Managing director

Lots of out of focus hands raised into the air

Talk Article

Why in-person congresses are more critical than ever

Jacob Barnes

Partner, Managing director

A cinema style room with people taking notes during a presentation

Talk Article

Nerves are only a symptom: the hidden cause of presentation anxiety

Jacob Barnes

Partner, Managing director

Man stood up with a microphone. one person sat to his right and two sat to his left on chairs

Talk Article

Why Executive Presence is essential in leadership

Jacob Barnes

Partner, Managing director

Insights and ideas

Does your annual report have an audience problem?

Naming the next Netflix?

Let’s rethink annual reporting as we know it

Let me tell you a story…

‘Simple’ isn’t the same as ‘easy’

A new way of reporting that actually builds trust

Simple Naming Rule: A guide

Is your science ready for the spotlight?

Why in-person congresses are more critical than ever

Nerves are only a symptom: the hidden cause of presentation anxiety

Why Executive Presence is essential in leadership

Every project begins with clarity. Every success begins with a conversation.

Every project begins with clarity.
Every success begins with a conversation.